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Leadership appointments strengthen our AI capabilities

AI life science marketing

ramarketing announces the appointment of Elliott Gibson as Head of Data & Insights and the promotion of Matt Dent to Head of Delivery underscoring our commitment to enhancing our AI and data and insight-led capabilities.

The roles will continue to help life science clients achieve exceptional commercial performance through strategic world-class marketing.

Elliott Gibson joined ramarketing with over a decade of experience in the market research industries. He brings a wealth of knowledge in predictive modeling, simulation, time series modeling/forecasting, and machine learning in addition to data analytics and market research. 

Previously, Elliott held senior positions at leading aviation and film industry research companies, where he successfully led data-driven projects and strategies.

Commenting on his appointment, Elliott said: 

“I am excited to join ramarketing at this pivotal time. The agency’s unwavering commitment to leveraging AI and data to deliver exceptional results for clients aligns perfectly with my passion for driving growth through data-driven insights. Together with the talented team at ramarketing, I look forward to shaping the future of life science marketing.”

Matt Dent, who has been with ramarketing for over six years, has a proven track record in leading operational delivery and supporting AI rollout successfully. 

In his new role as Head of Delivery, Matt will oversee the agency’s client delivery, ensuring seamless execution of marketing campaigns and the integration of AI and data-led solutions. Matt is also the agency’s resident AI and automation champion, with a deep understanding of how to leverage technology to enhance marketing effectiveness.

Matt Dent headshot.

Talking about the appointments, Emma Banks, ramarketing CEO said: 

“Elliott’s appointment and Matt’s promotion are testament to our commitment to delivering cutting-edge marketing solutions to our clients. Their combined expertise in data and insights, coupled with Matt’s operational leadership, will enable us to provide even greater value to our clients and drive their success.”

In his new role, Elliott will focus on developing proprietary AI applications for the agency and building predictive analytics to strengthen the agency’s AI capabilities and drive our vision forward. Work is already underway to further enhance the agency’s approach to data and insights and reporting and Elliott will be instrumental in building out capabilities supported by technology and AI.

Our investment in AI and data capabilities reflects the agency’s belief in the transformative power of technology. 

The agency is committed to using AI responsibly and ethically to augment human creativity and expertise, delivering personalized and effective marketing campaigns that achieve measurable results.

Interested in discovering more about our AI capabilities?
Whether you want to explore AI a little, a lot or not right now reach out to commercial team for a conversation today and find out how our AI-empowered team can support you short, medium and long-term commercial plans.

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