Lara Lovenbury
Account Director
Lara's Background.
Lara is a brand strategy specialist, supporting our clients to lay strategic foundations, articulate positioning and deliver the right message in order to attract potential business. She’s also responsible for translating these strategies into tactical, integrated campaigns.
Lara’s entire career has been in the B2B life science sector, her background is in PR and media relations and she’s very well versed in supporting clients to amplify their message and maximise key opportunities such as undergoing major M&A/investment or launching a new product or service.
Articles by Lara
Getting back to the foundations: How to build brand engagement across your whole organization
Speaking from first hand experience, brand strategy is an area that can be really...
Read articleGetting back to the foundations: How to proactively place brand strategy under the spotlight
In our previous blog post, we set the scene for the importance of an...
Read articleGetting back to the foundations: The importance of an effective brand strategy
Brand strategy and formulation is SO important for any organization. Having a clearly defined...
Read article