If there’s one thing our life science and pharmaceutical manufacturing clients dislike the most, it’s the thought of copywriting. Thankfully for us, we love developing messaging and a tone of voice for our clients before writing copy for whatever platform is needed.
We’ve done this for over 100 clients now so are pretty decent at stringing a few meaningful words together.
Linked closely to our brand and creative process, we do our research upfront and ask lots of questions to get a feel for the key messages and brand personality we want to portray for your business. Whether you want to be a cheeky B2B brand or a seriously conservative specialist, we need to agree this with you before we start copywriting. We also need to know what it is the market is looking for and why your brand can deliver better than the others.
Working collaboratively with commercial teams and in-house marketing teams, we’ve helped develop clear messaging and tones of voice for global brands that then become the cornerstone of all external and internal communications.
So, if you need to relook at your messaging and text, online or offline, pencil us in for the job.
Copywriting, tone of voice development, key message identification, website content, blogs, SEO outreach, thought leadership.