Driving a digital presence

Revving up Sevcon's digital footprint.

Client

Sevcon

Deliverables

Design. Lead generation. SEO. Website.

Read

Challenge

A world leader in electric vehicle technology, NASDAQ-listed Sevcon has a solid track record in the design and manufacture of motor controllers and system components for electric and hybrid vehicles. Manufacturing for some of the world’s leading vehicle manufacturers, Sevcon’s previous digital presence didn’t encapsulate the innovation and high quality of its electrification solutions nor its size, global reach or reputation.

Mobile site

Mobile first design

We designed the site mobile first to ensure the best possible experience across all devices, with focus on performance speed and ease of navigation.

Product Focused

Bringing Sevcon’s products to the forefront of the design creates an instant sense of what the company does and makes it easier for users to get to the required technical information.

Clean and functional

Removing clutter and bringing focus to Sevcon’s products allows for a much more efficient user journey.

Outcomes

Over a six-month period, our design, digital and SEO technicians worked closely with Sevcon’s in-house team to deliver its global website and increase traffic and visibility online. As well as creating a cutting-edge design, the navigation was developed around key product pages to drive quality, qualified leads. Automating the lead generation process, the clever build also integrated with Sevcon’s in-house systems to assign opportunities to relevant sales staff in relevant markets of the global sales team.

30%
increase in website traffic following launch
85%
increase in pageviews following launch
30%
increase in average visit duration following launch
32%
increase of US website traffic
186%
increase of Italian website traffic
15
non-branded keywords ranking in top 10 results on Google

Driving a digital presence

Revving up Sevcon's digital footprint.

Client

Sevcon

Deliverables

Design. Lead generation. SEO. Website.

Read

Challenge

A world leader in electric vehicle technology, NASDAQ-listed Sevcon has a solid track record in the design and manufacture of motor controllers and system components for electric and hybrid vehicles. Manufacturing for some of the world’s leading vehicle manufacturers, Sevcon’s previous digital presence didn’t encapsulate the innovation and high quality of its electrification solutions nor its size, global reach or reputation.

Mobile site

Mobile first design

We designed the site mobile first to ensure the best possible experience across all devices, with focus on performance speed and ease of navigation.

Product Focused

Bringing Sevcon’s products to the forefront of the design creates an instant sense of what the company does and makes it easier for users to get to the required technical information.

Clean and functional

Removing clutter and bringing focus to Sevcon’s products allows for a much more efficient user journey.

Outcomes

Over a six-month period, our design, digital and SEO technicians worked closely with Sevcon’s in-house team to deliver its global website and increase traffic and visibility online. As well as creating a cutting-edge design, the navigation was developed around key product pages to drive quality, qualified leads. Automating the lead generation process, the clever build also integrated with Sevcon’s in-house systems to assign opportunities to relevant sales staff in relevant markets of the global sales team.

30%
increase in website traffic following launch
85%
increase in pageviews following launch
30%
increase in average visit duration following launch
32%
increase of US website traffic
186%
increase of Italian website traffic
15
non-branded keywords ranking in top 10 results on Google
Close

Periodic table of skills

MdManaging Director
PrPublic relations
NrNews releases
CoContent
MgManager
PmProject mgmt
FiFinance
DgDigital
WdWeb dev
ViVideo
MaMarketing
SeSearch
ScSocial
CsClient services
BdBusiness dev
CrCreative
CdCreative direction
BrBranding
LiBrand literature
ExExhibition design